By combining data from the GrowthOptix Script with your connected marketing sources, this view shows which pages attract the most visitors, which ones convert better, and how each landing page contributes to conversions and revenue.
Landing Pages Overview
Each row in this table represents a landing page, meaning the first page a user visits after clicking on an ad, campaign link, or tracked source.
This view is especially useful for identifying which pages are effective at turning traffic into signups, conversions, or revenue, and which ones may need optimization.
Metrics Available in the Landing Pages Table
Landing Page
The URL path where users first arrived (for example:/pricing,/signup,/ebook-creator).Visits
The total number of visits that started on this page from tracked campaigns.Signups
The number of signup events triggered after users landed on this page.Conversions
The total number of tracked conversion events associated with this landing page.Revenue
The total revenue attributed to conversions that originated from this page.Conversion Rate
The percentage of visits that resulted in a conversion.Performance
A visual bar that compares how this page performs relative to other landing pages during the selected period.
Customizing Visible Columns
You can fully customize which metrics are visible in the table.
Click Columns in the top-right corner to:
Show or hide specific metrics.
Reorder columns by dragging them.
Focus only on the KPIs that matter for your analysis.
This is useful when you want to compare pages purely by traffic, conversions, or revenue.
Sorting and Navigating Large Data Sets.
Sort landing pages by Visits, Conversions, Revenue, or Conversion Rate.
Navigate through thousands of landing pages using pagination.
Adjust the number of rows shown per page.
This makes it easy to quickly surface top-performing or underperforming pages.
Date Range and Time Controls.
Use the date selector in the top-right corner to analyze landing page performance over different time periods, such as:
Last 30 days.
This month.
Last month.
Custom date ranges.
All metrics update instantly based on the selected period.
How to Interpret Landing Page Performance.
High-Traffic Pages.
Pages with high visit counts but low conversion rates often serve as awareness or entry points.
These pages may benefit from clearer CTAs, faster load times, or improved messaging.
High-Converting Pages.
Pages with strong conversion rates are ideal candidates for:
Scaling paid traffic.
Replicating layouts or copy across other pages.
Driving high-intent campaigns.
Performance Bar Insights.
The Performance column provides a quick visual comparison across all landing pages, helping you instantly spot which pages outperform the rest.
Why This Matters.
Understanding landing page performance allows you to:
Align ad campaigns with pages that actually convert.
Reduce wasted ad spend on low-performing entry points.
Improve funnel efficiency by optimizing key landing pages.
Connect traffic quality directly to business outcomes.
Pro Tip.
Combine the Landing Pages view with other sections in Marketing Attribution:
Use Overview to understand overall campaign performance.
Use Device to see how landing pages perform across desktop and mobile.
Use Geography to identify regional differences in page performance.
Together, these views give you a complete picture of how users arrive, engage, and convert.